Testimonials
"My experience with Elmostafa Aissaoui as the trainer and mentor of the PCC training I attended was exceptional. I began the training with some hesitation and uncertainty. Throughout the training, Elmostafa shared his knowledge, insight, and experience so each of us attending his class could feel confident in successfully obtaining our PCC certification. He brought together our group of attendees from around the world, with various levels of coaching expertise, into a warm, supportive cohort of trusting associates, eager to help and work together toward our common goal. The information he provided us was plentiful, thorough, accurate, and extremely helpful. His presentations and discussions were terrific, inviting collective learning, which we all enjoyed and benefited from. His group mentoring was spot on, encouraging cross-conversations and sharing. I found his one-on-one mentoring to be top-notch, instructive, and insightful, and we all looked forward to that time with him. I give my highest recommendation and endorsement of Elmostafa to anyone seeking to achieve their ICF PCC and who wants a great, and enjoyable training experience!"
- Maikel B, Master Certified Intelligence Leadership Executive Coach
" Elmostafa’s ICF Professional Certified Coach training was outstanding. He has a rare ability to make complex concepts clear, practical, and immediately applicable. He spells things out directly, answers every question without judgment, and creates an environment where there truly are no “stupid questions.” What sets Elmostafa apart is how attentive he is to each participant as a person, not just a student. He mentors you through the process, meets you where you are, and genuinely wants to see you succeed as a coach. His training gave me clarity, confidence, and a deep understanding of what it really takes to coach at the PCC level."
Sheri W.
“My experience with Elmostafa Aissaoui as the instructor and mentor for the PCC training was outstanding. I came into the program already experienced in leadership development and coaching, yet I was genuinely impressed by the depth, structure, and practical rigor of the training. Elmostafa has a rare ability to combine ICF technical precision with warmth, clarity, and real-world application. He created an environment that was both disciplined and supportive, where coaches from different cultures and experience levels could grow quickly and confidently. His explanations of the PCC markers, competency integration, and performance evaluation expectations were exceptionally clear and actionable. What stood out most was his commitment to each participant’s success. His group facilitation fostered trust and peer learning, and his individual mentoring was direct, thoughtful, and highly developmental. I left the program not only better prepared for PCC certification, but also a more grounded and effective coach. I would strongly recommend Elmostafa and Authentic Coaching to any coach seeking high-quality PCC training that is both professionally rigorous and personally encouraging.”
Scott J.
"My experience with Elmostafa Aissaoui as the trainer and mentor for the PCC training was deeply enriching and impactful. I found him to be highly intuitive, exceptionally well-read, and deeply passionate about his craft. His depth of knowledge, combined with his calm presence, created a learning environment that was both rigorous and supportive. What truly stood out was his commitment to the learning process Elmostafa took the time to thoughtfully brief and debrief each concept, ensuring clarity, integration, and practical application. His approach was not just about meeting certification requirements, but about shaping confident, ethical, and reflective coaches. He brings structure without rigidity, depth without overwhelm, and guidance without imposition. His mentoring both in group settings and individual interactions was insightful, precise, and encouraging, allowing each participant to grow at their own pace while being gently challenged to elevate their coaching standards. I genuinely value the learning journey I experienced under his mentorship and highly recommend Elmostafa to coaches seeking PCC certification with depth, integrity, and mastery."
Puja T B.
"Working with Elmostafa has been a truly meaningful experience for me, both personally and professionally. He is deeply knowledgeable, patient, and intentional in how he teaches the discipline of coaching. What stood out most was how thoughtfully he guided us through the nuances of being an ICF-aligned coach, always grounding the learning in the principles and ethics that truly matter in practice. Elmostafa consistently took the time to address every question with care and clarity, never rushing the process. His approach created a safe and supportive learning environment where coaches at different stages of their journey could learn from one another and grow together. He has a natural ability to bring people together, encouraging reflection, dialogue, and collective learning. The program itself was structured, thorough, and highly valuable. Through one-on-one mentoring sessions, Elmostafa supported my development in a very intentional way, helping me explore specific growth opportunities while also recognizing and reinforcing what I was already doing well as a coach. These sessions were thoughtful, balanced, and deeply impactful, allowing me to build confidence, discipline, and greater self-awareness in my practice. Overall, the experience allowed me to grow as a coach and as a person. I am grateful for Elmostafa’s guidance and would highly recommend him to anyone seeking to develop as a disciplined, ethical, and confident coach within the ICF framework."
Jamal A
"My experience with Elmostafa Aissaoui as the trainer and mentor of the PCC training I attended was exceptional. I began the training with excitement and, admittedly, some uncertainty. Throughout the training, it was obvious he was committed to helping each of us – in our own way – successfully earn our PCC certification. Our group had coaches from around the world who brought various levels of coaching experience. As Elmostafa helped us work toward our common goal, we became a warm, supportive and trusting cohort who were eager to work together. He explained the ICF guidelines clearly with a focus on accuracy and intent. He generously shared his knowledge, insights, and experience, making sure each one of us clearly understood before moving on. For our group mentoring, Elmostafa created detailed presentations around the ICF core competencies that helped our discussions be incredibly valuable and insightful. He also, with our permission, played our practice coaching session recordings with the group, so we could walk through them together. This was one of the best parts because it invited our collective learning. We learned how we think through the PCC Markers with and from each other. Elmostafa invested significant time and energy into each of us individually as well. His one-on-one mentoring was detailed, very positive and supportive, instructive, and insightful. He really helped me change the way I think about supporting my coaching client through my questioning. We all commented on how much we looked forward to our time with him and learned how specific each of our individual sessions was. If you want to take a program that will support you earning your ICF PCC certification, and have a great experience along the way, I highly recommend Elmostafa."
Sue R.
"I recently completed Elmostafa Aissaoui's PCC preparation course and found it to be not only filled with valuable information but also quite enjoyable. Elmostafa was able to share an incredible amount of information in an easy to absorb manner which elicited impressive interaction amongst the group. We learned from him; we learned from each other. I started this course with very little understanding of ICF and the certification process. Now I feel very confident in my ability to obtain the certification but also to bring greater value to my clients."
Ted T.
"As an experienced coach, I was looking for PCC training that would strengthen my practice in line with the ICF requirements without forcing me into a style that did not fit how I work. That is exactly the balance Elmostafa Aissaoui managed to create. I was initially hesitant about the PCC framework, but over the course of the program I came to see how essential it is for building real trust and professional credibility. Elmostafa guided us through this with clarity, depth and a deep respect for our individual coaching identities. He brought together a diverse international group of coaches and created a learning environment that felt both rigorous and genuinely supportive. The material was thorough, well structured and highly practical. His teaching invited dialogue and collective reflection, and his group mentoring stimulated real exchange between participants. The one-on-one mentoring stood out in particular. It was focused, thoughtful and immediately useful, and always grounded in our own coaching cases and development. I recommend Elmostafa without hesitation to any coach who wants to achieve their ICF PCC while staying true to their own professional voice and way of working."
Vincent.P
"My experience with Elmostafa Aissaoui as a trainer and mentor has been truly outstanding. From the very beginning, it was clear that Elmostafa is not only highly knowledgeable, but also an exceptional teacher with a rare sense of pedagogy. He was always extremely well prepared, structured, and clear in his explanations, making even complex concepts accessible and practical. His teaching style combines rigor with warmth, creating a safe and engaging learning environment where everyone feels encouraged to participate, ask questions, and grow. Throughout the training, Elmostafa shared his expertise, real-life experience, and deep understanding of the ICF framework in a way that built confidence and clarity. He has a remarkable ability to adapt to different levels of experience within a group, ensuring that each participant feels supported and challenged at the right level. What I particularly appreciated was his constant presence and availability, his thoughtful feedback, and his genuine commitment to the success of every participant. His sessions were always meaningful, well paced, and highly impactful. I highly recommend Elmostafa to anyone looking for a serious, well-structured, and human-centered coaching training experience. Learning with him is not only effective—it is truly enjoyable and inspiring."